The Huazhu Group, a leading Chinese hotel group, acquires all shares in Steigenberger Hotels AG under the umbrella brand “Deutsche Hospitality”. The buyer is the subsidiary China Lodging Holding, based in Singapore. The brands of Deutsche Hospitality currently include Steigenberger Hotels & Resorts, MAXX by Steigenberger, Jaz in the City, IntercityHotel and Zleep Hotels. Huazhu expects the acquisition to be a strategic addition and a competitive advantage for both companies. The Deutsche Hospitality brands are expected to expand Huazhu’s offering and operational capabilities in the European high-end hotel market. KUCERA advised Deutsche Hospitality on the transaction in-house. Among others from the KUCERA team were involved: Matthias Frank (lead, Hospitality), Dr. Stefan Kucera (Real Estate Transaction), Florian Weber and Michael Plehn (both Hospitality).
